About Me

Hi, I'm Carolina!

I am a Data Analyst with hands-on experience in using various tools to collect, organize, and analyze data to help businesses make smarter decisions. I am experienced in Python, SQL, Excel, and Tableau, with a strong grasp of building dashboards, writing reports, data mining, combining datasets, and using statistical methods to uncover valuable insights.

I spent about 15 years living in Dublin, Ireland, where I worked at several tech companies such as Dell, PayPal, and LinkedIn. During this time, I completed a Master’s in Digital Marketing and worked on projects focused on improving client conversion rates and engagement. Over the past three years, I’ve been building client relationships while managing projects to enhance clients' SEO and online store visibility. I also took on responsibilities such as creating ad-hoc reports and data visualizations.

This experience made me realize how much I enjoy creating and telling stories with data. I see data as a crucial element in decision-making processes. Now, I’m excited to jumpstart my career as a Data Analyst, leveraging my past experience along with my newly acquired technical skills in databases, programming languages, data visualizations, and statistical modeling.

I am passionate about using data to answer questions, identify trends, and make data-driven recommendations, transforming raw datasets into actionable insights.

Tools

• Query Language (PostgreSQL)

• Python

• Business Intelligence (Tableau, Looker Studio)

• Excel, Google Sheets

• GitHub

Analytical

Skills

Competences

• Project Management

• Digital Marketing

• Conversion Rate Optimization (CRO)

• Agile Methodologies ( Kanban, Scrum)

• Team Facillitation

• Client Relationships

• Sales Managament

• Data Cleaning and Preparation

• Data Transformation

• Aggregation

• Exploratory & Descriptive Analytics

• Querying Data (Filtering, Sorting, Grouping)

• Statistical Analysis & Hypothesis Testing

• Machine Learning: K-Means Clustering (Unsupervised), Linear Regression (Supervised)

• Data Visualization & Dashboard Creation

Projects